It took us seven months from conceptualising to delivering Talk. This is our first general interest magazine, but we aren’t new to journalism. We ventured into publication in December 2009 with The Students Magazine, India’s first information and entertainment monthly for students. Launched with a print order of 3,000 copies, that magazine has crossed the one-lakh readership mark.
A question had haunted me: Why was there no major weekly with a Bangalore focus? Today’s reading habits are curious. Most of us read the headlines and nothing more. Is it because we have no time? Or are we dissatisfied with the quality of writing and presentation? When we brainstormed about Talk, we decided to return to the basics. We wanted a magazine that would be, as book blurbs used to say, unputdownable.
For companies and brands, Talk can be a costeffective medium to advertise and address Bangaloreans with buying power. We start our first edition with a print run of 1.5 lakh copies, and hope to reach a readership of five lakh within a year. Since Talk is a weekly, it enjoys a much longer shelf life than a daily, which means brands spend less and earn more mileage. I am grateful to our advertisers, promoters and shareholders for their faith in our abilities, and their invaluable guidance. We look forward to talking with you.
Founder CEO and Publisher
Shakthi Media Ventures India Pvt Ltd
When Sumith Kombra, our publisher, first mooted the idea of a news magazine for Bangalore, I told him it wasn’t such a great idea. With a dozen daily newspapers and half as many television channels covering every aspect of the city, each with a special metro section, there seemed little left for a weekly to do. But then, as we talked over some months, I was convinced of the need for a magazine such as the one you now hold in your hands.
So why should you read Talk? For one, we will bring you stories that haven’t been told. As you flip through these pages, you will find a variety of stories on subjects as diverse as word origins, sociology, movies and sports. In fact, the Bangalorean’s horizons are wide. Our team is brimming with ideas about how we can tell our stories better. We hope to deliver stories that are a pleasure to read, stories worth your time. With honest, heartfelt writing, we will keep you intrigued, informed, and entertained. Talk will be serious, not boring, and lively, not frivolous.
S R Ramakrishna